Digital Marketing

Category

Marketing

Duration

45 Days

Modules

0

Courses

Digital Marketing


This course is designed by practicing managers and subject matter experts.

It aims at covering the essential marketing and advertising concepts, revisit the fundamental statistical tools for analysis and prediction along with in-depth knowledge of online marketing and analytical tools.

This course is designed for practical learning, therefore, most concepts will be linked with hands-on training.

where students will be expected to work with marketing datasets, dummy display ads, virtual website optimisation, SEO based on instructions in lectures and class discussions.

The live experience of analysing responses with analytical software, the launching of dummy display ads, creating optimisation of website through Google Adwords are some of the key features of the programme.

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